Joe Edwards
Head of // CMO // VP // NED
BSc // F IDM // mCIM
I’m a passionate, award-winning, commercially focused marketer, that has spent the last 20 years delivering successful marketing, brand, campaign and media activity across paid, owned, operated and earned channels.
Over the years, I have worked both client-side and agency, working with Startups to Large Enterprise organisations in both B2B and B2C environments.
Industries have included: Sports, Automotive, Technology, Charity, FMCG, Media, Public Sector, Finance.
I love creating things that make people take action. I am a strategy guy at heart but know that strategy is useless without execution.
Great execution is delivered by teams that have a clear direction and focus on growth as much as they do a performance, balancing the numbers with creativity, and keeping it fun.
Feel free to connect with me you’ll find the links in the menu, I’m happy to discuss:
• Relevant business opportunities
• Mentoring needs
• Speaking engagements
Imagination and graft are more important
than knowledge and talent.
Accomplishments:
mCIM The Chartered Institute of Marketing
Fellow IDM Honor The Institute of Data and Marketing
Grade 1 Guide Southern Ski Club for the Disabled
Level 1 Coach England Basketball
Awards:
Most Innovative Response to COVID – Sports Business Awards
Cutting Edge – Sports Industry Awards
Content Creation – Sports Leaders Awards
Best Campaign Strategy – B2B Marketing
Best Marketing Team of Year – B2B Marketing
Best Use of Technology – B2B Marketing
Best International Campaign – B2B Marketing
Personal Projects:
Sports: Windsor Warriors Youth Basketball – Chairman and Coach
Sports: Southern Ski Club for the Disabled – Guide
Podcast: Real Marketing Rap (Archive) – Host
Apparel: effcue (Archive) – Designer and Owner